Revamp Your Channel: Refreshing Tips for Your Older Videos
As a YouTube creator, your channel is like a small business with each video serving as an employee with a specific role. Your ultimate goal is to grow your channel into a successful corporation, and to do so, you need to increase the efficiency of your existing and new employees. After all, each video tirelessly battles the YouTube algorithms to gain viewers, engagement, and revenue for your channel.
However, the world of YouTube is complex and bottomless, with fierce competition in every niche and topic. Not every video can succeed and reach its full potential. YouTube favors videos that generate engagement, have high quality, and resonate with their viewers.
When you upload a new video, YouTube first shows it to your most loyal subscribers and analyzes their behavior, taking into account metrics such as audience retention, video completion rates, traffic dynamics, and click-through rates. If your video passes the test, YouTube will offer it to a new audience in your niche. However, if your channel is small, the speed of impressions for a new audience will be proportional to your existing subscribers, making it difficult for you to compete.
This is where Permastream comes in. Permastream is a 24/7 stream builder for every YouTube creator that helps you breathe new life into your existing videos. With Permastream, you can take advantage of YouTube's algorithm and keep your content in front of your audience's eyes, 24 hours a day, 7 days a week.
By repurposing your existing videos into a 24/7 stream, Permastream helps you maximize your channel's efficiency and reach new audiences beyond your existing subscriber base. It's an excellent way to promote your content and increase engagement, leading to more revenue for your channel.
So why stop at just uploading your videos when you can use Permastream to create a 24/7 stream of your best content? Lets look at some strategies you can implement today apart from using permastream!
One key aspect to note is that YouTube has a strong interest in utilizing all the content available on its platform to increase user retention and maximize profits.
It's important to note that YouTube's algorithms are designed to prioritize content that is relevant, up-to-date, and highly interactive with users. As a result, even videos that are several years old, and sometimes even up to 8 years old, can still appear on the list of recommended videos if they receive a positive signal from the algorithms.
In the next section, we'll dive into our first hands-on strategy for optimizing your channel's content and increasing your chances of getting recommended by YouTube's algorithms.
1. Re-Index Your Old YouTube Video
To get your old videos back in the spotlight and increase activity on your channel, the challenge is to convince YouTube's algorithms that your content is worth re-indexing and promoting to a new audience. This can be achieved through optimization, which involves identifying a target audience and making changes to the video's metadata, including the visual component such as the video icon, title, and description, and the technical component such as tags, time codes, subtitles, and selection of high-frequency search keys.
It's crucial to note that optimization should be given the same priority as creating high-quality content, as even the best content won't reach its intended audience without proper optimization. By focusing on optimizing your existing content, you can increase its discovery factor and attract more traffic to your channel.
By changing your video's metadata, you can trigger YouTube's algorithms to consider your old video as new again. Let's say you published a video titled "A" on your channel a year ago, and you recently stumbled upon it and realized that it's still relevant. With new viewers having different interests, it's likely they may have missed this particular video. By changing the visual metadata and keywords, you can signal to YouTube that the video is new and relevant, which could result in increased audience retention and more active promotion to new viewers. By implementing this strategy on your most interesting videos and re-indexing at least a few videos a day, you can observe how the overall statistics of activity metrics on your channel change. So, don't hesitate to try this strategy and breathe new life into your old videos. Lets look at the second, even better solution!
2. Continuous Streaming of Old YouTube Videos
Continuous streams can be considered as an upgrade for your channel, similar to professional training for enhancing the quality of your videos. A looped stream refers to a video or playlist set to auto-repeat 24/7, creating an endless stream. You might be wondering why you need this. YouTube has been introducing more enticements for users recently, such as shorts and live streaming, catering to different user types. Offering a variety of opportunities can help you reach more viewers and earn more. Additionally, YouTube's algorithms promote streams more effectively than regular videos, likely because audience retention on streams is higher. By creating a stream on your channel, you can gain the platform's support and increase traffic, views, and profit. As a result, it's a great strategy to implement permastream to keep your audience engaged and grow your channel.
Do I Have to Monitor My Live Stream 24/7?
No! With looped streams, you can easily create a continuous stream by uploading any relevant video file, without violating any platform policies. This means that you can even use older videos from your channel, as long as they are still relevant, without the need to re-upload them. The reason this doesn't count as duplicate content is because you're not actually re-uploading the videos, but rather streaming them continuously. Once the stream is over, the videos are not saved to your channel and you can delete the stream at any time. In conclusion, no hustle for you!
Why Should I Show Old Videos With A 24/7 Live Stream?
Good question! Firstly, it's important to consider that if you have several thousand followers, it's likely that many of them have not yet seen all of your videos. Secondly, by creating a looped stream, you're simply making all of your content available to both your existing and potential new audience. You're not forcing anyone to watch, but rather giving viewers the option to choose to watch the stream. Additionally, because YouTube's algorithms tend to promote streams more actively, this presents an opportunity to keep your channel active and attract new traffic.
You Got Me! How Can I Start A 24/7 Stream For My YouTube Channel?
There are various software options for recording and streaming videos, such as OBS Studio, which is a popular choice. However, working with this platform requires technical skills, configuration steps, powerful equipment, and a reliable power and internet connection.
Fortunately, our Permastream service is specifically designed for looping streams and simplifies the streaming process for users. To start streaming, all you need is to register on the platform, have content, and a computer.
One of the advantages of using Permastream is the ability to broadcast unlimited streams simultaneously, while OBS Studio typically only allows for one stream. This allows you to reach a wider audience by offering diverse content tailored to specific interests and needs.
Moreover, with Permastream being a cloud-based solution, you don't need a powerful computer since all the processing power is located on a separate server. You only need a stable internet connection to start streaming. Focus on your art, we take care of the technical burdon!